One live record for every client, enquiry, yacht option, proposal and booking. James keeps the work moving between decisions — your team stays in control.
Traditional CRMs record the work after it happens. James helps get it done.
30 minutes. Your workflow. No slides.
James moves the work. Your team owns the commitment.
Müller family: 12 guests, West Med, late July. Chef on board, please.
Received 08:12
Final step
Review & send proposal
Approve & sendJames moves the work — your team approves every step.

Every overnight enquiry triaged, scored and summarised before the office opens.
Email, WhatsApp and voice notes become one clear client brief on the record.
Requests tracked per agent, follow-ups sent on time.
Written in your format. Nothing is sent before your team approves it.
Follow one real enquiry from the first message to the signed booking.
It arrives where the client already is.
The brief is structured before anyone opens it.
Requests out, replies tracked, follow-ups chased.
Three options in your format, rates checked.
Contract, deposit and APA on one timeline.
James reads messages, prepares drafts, chases replies and keeps every record current. Your people approve every client message, contract, payment and exception.
Your firm operates inside its own data boundary — never mixed with others.
James learns your templates, approvals and ways of working — not another firm's.
EU / Swiss hosting and private-cloud options for firms that need them.
A data processing agreement as standard. No ad trackers.
We are working with a small number of established charter firms. We configure James around your enquiry formats, proposal templates, rate sources and approval rules — then you use it on real work before Easter.
Discuss a founding-firm rolloutMap your desk
Configure James
Go live on real work
No. charterJames is the shared record and working layer for your desk — enquiries, proposals, availability requests, contracts, APA. Your memberships stay exactly as they are.
30 minutes. Your workflow. No slides.

"We get your team live before the season starts — usually in under two weeks."
Isabela Garcia · Customer Success Manager, charterJames.AI